Negotiation Guide
Opening Offer
$68,738
Fair Price
$70,238
Walk Away Above
$71,464
- • Recent buyers paid ~$1,583 below MSRP
- • Sitting 90 days (avg 41) — extra leverage
Price Breakdown
Est. Dealer Cost$65,421
Est. Invoice$67,602
Holdback (est.)$2,181
MSRP (Sticker)$72,690
Asking Price$71,149
Markup-$1,541
Est. Dealer Margin on This Car$5,728
Percentile43% of inventory is priced lower
Days on Lot90 days
What Others Paid (Last 30 Days)
Cars Sold361
Avg Markup-$1,583
Median Markup-$1,522
Best Deal-$2,102
Worst Deal-$1,130
% Sold Below MSRP100%
Avg Days to Sell41 days
Dealer Profile
Inventory277 vehicles
Avg Markup (All Models)-$1,064
Avg Markup (EV9)-$1,664
% Below MSRP100%
Avg Days to Sell43 days
Avg Sold Markup-$1,166
Cheaper EV9 Land AWD Inventory
Kia of Paso RoblesPaso Robles, CA
-$2,147$72,46884d
Kia of Paso RoblesPaso Robles, CA
-$2,088$71,02790d
Kia of Paso RoblesPaso Robles, CA
-$2,088$71,02790d
Kiefer KiaEugene, OR
-$2,063$71,68774d
Folsom Lake KiaFolsom, CA
-$2,053$72,21727d
George Gee KiaLiberty Lake, WA
-$2,053$72,21716d
Folsom Lake KiaFolsom, CA
-$2,053$72,2179d
Fiesta KiaIndio, CA
-$2,040$71,96584d
George Gee KiaLiberty Lake, WA
-$2,037$72,13344d
Folsom Lake KiaFolsom, CA
-$2,029$72,09625d