Deal Sheet: 2026 Tundra Platinum 4WD

Price Toyota · New Castle, DE · VIN: 5TFWC5DB2TX34H159

Negotiation Guide

Opening Offer

$74,737

Fair Price

$76,237

Walk Away Above

$77,173

• Recent buyers paid ~$1,872 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$69,517

Est. Invoice$71,079

Holdback (est.)$1,562

MSRP (Sticker)$78,109

Asking Price$78,109

Markup$0

Est. Dealer Margin on This Car$8,592

Percentile81% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold2280

Avg Markup-$1,872

Median Markup-$870

Best Deal-$14,043

Worst Deal+$12,012

% Sold Below MSRP81%

Avg Days to Sell49 days

Dealer Profile

Inventory192 vehicles

Avg Markup (All Models)+$2

Avg Markup (Tundra)+$17

% Below MSRP99%

Avg Days to Sell36 days

Avg Sold Markup+$10

Price History

Jul 18, 2026$78,818 → $78,109(-$709)

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