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Deal Sheet: 2026 Tundra Platinum 4WD

Gray-Daniels Toyota · Brandon, MS · VIN: 5TFWA5DB2TX430057

This Is Already a Great Deal

Opening Offer
$68,189
Asking Price
$70,298
Max Price
$70,298
  • Recent buyers paid ~$1,853 below MSRP
  • Price already dropped 2 time(s) — dealer is motivated
  • Asking price is already $2,585 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$66,515
Est. Invoice$68,010
Holdback (est.)$1,495
MSRP (Sticker)$74,736
Asking Price$70,298
Markup-$4,438
Est. Dealer Margin on This Car$3,783
Percentile18% of inventory is priced lower
Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold2556
Avg Markup-$1,853
Median Markup-$758
Best Deal-$14,043
Worst Deal+$11,720
% Sold Below MSRP81%
Avg Days to Sell48 days

Dealer Profile

Inventory226 vehicles
Avg Markup (All Models)-$991
Avg Markup (Tundra)-$2,384
% Below MSRP96%
Avg Days to Sell26 days
Avg Sold Markup-$1,009

Price History

Jun 30, 2026$74,736$69,379(-$5,357)
Jul 2, 2026$69,379$68,954(-$425)
Jul 3, 2026$68,954$70,298(+$1,344)