Deal Sheet: 2026 Tundra Platinum 4WD

New Holland Toyota · New Holland, PA · VIN: 5TFWA5DB2TX409547

This Is Already a Great Deal

Opening Offer

$65,857

Asking Price

$67,894

Max Price

$67,894

• Recent buyers paid ~$1,872 below MSRP
• Sitting 100 days (avg 49) — extra leverage
• Price already dropped 3 time(s) — dealer is motivated
• Asking price is already $2,592 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$65,076

Est. Invoice$66,538

Holdback (est.)$1,462

MSRP (Sticker)$73,119

Asking Price$67,894

Markup-$5,225

Est. Dealer Margin on This Car$2,818

Percentile6% of inventory is priced lower

Days on Lot100 days

What Others Paid (Last 30 Days)

Cars Sold2280

Avg Markup-$1,872

Median Markup-$870

Best Deal-$14,043

Worst Deal+$12,012

% Sold Below MSRP81%

Avg Days to Sell49 days

Dealer Profile

Inventory57 vehicles

Avg Markup (All Models)-$1,233

Avg Markup (Tundra)-$3,415

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$436

Price History

May 13, 2026$69,394 → $70,382(+$988)

May 14, 2026$70,382 → $69,394(-$988)

Jul 10, 2026$69,394 → $73,119(+$3,725)

Jul 12, 2026$73,119 → $72,119(-$1,000)

Jul 17, 2026$72,119 → $67,894(-$4,225)

Cheaper Tundra Platinum 4WD Inventory

Dolan ToyotaReno, NV

-$14,720$67,51640d

Gray-Daniels ToyotaBrandon, MS

-$12,956$60,64513d

Brian Bemis Toyota of DeKalbDeKalb, IL

-$10,638$68,67515d

Toyota CityMamaroneck, NY

-$9,999$64,23816d

Glen Motors, Inc.23-07 Maple Avenue, 9999

-$9,555$74,410113d

Beaver Toyota of St. AugustineSt. Augustine, FL

-$9,433$72,61763d

Smart Toyota of Quad CitiesDavenport, IA

-$9,121$70,28813d

Coggins Toyota of BenningtonBennington, VT

-$9,106$76,18826d

Florence ToyotaFlorence, SC

-$8,853$70,64962d

Beaver Toyota of St. AugustineSt. Augustine, FL

-$8,829$67,52757d