Deal Sheet: 2026 Tundra Platinum 4WD

Bighorn Toyota · Glenwood Springs, CO · VIN: 5TFWA5DB1TX390263

This Is Already a Great Deal

Opening Offer

$67,024

Asking Price

$69,097

Max Price

$69,097

• Recent buyers paid ~$1,872 below MSRP
• Sitting 145 days (avg 49) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $1,225 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$65,537

Est. Invoice$67,010

Holdback (est.)$1,473

MSRP (Sticker)$73,637

Asking Price$69,097

Markup-$4,540

Est. Dealer Margin on This Car$3,560

Percentile16% of inventory is priced lower

Days on Lot145 days

What Others Paid (Last 30 Days)

Cars Sold2280

Avg Markup-$1,872

Median Markup-$870

Best Deal-$14,043

Worst Deal+$12,012

% Sold Below MSRP81%

Avg Days to Sell49 days

Dealer Profile

Inventory197 vehicles

Avg Markup (All Models)-$582

Avg Markup (Tundra)-$2,462

% Below MSRP97%

Avg Days to Sell41 days

Avg Sold Markup-$613

Price History

May 26, 2026$70,097 → $69,097(-$1,000)

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