Negotiation Guide
Opening Offer
$75,389
Fair Price
$76,889
Walk Away Above
$77,096
- • Recent buyers paid ~$414 below MSRP
Price Breakdown
Est. Dealer Cost$68,800
Est. Invoice$70,346
Holdback (est.)$1,546
MSRP (Sticker)$77,303
Asking Price$77,303
Markup$0
Est. Dealer Margin on This Car$8,503
Percentile69% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold1091
Avg Markup-$414
Median Markup$0
Best Deal-$8,468
Worst Deal+$15,080
% Sold Below MSRP67%
Avg Days to Sell48 days
Dealer Profile
Inventory180 vehicles
Avg Markup (All Models)$0
Avg Markup (Tundra)$0
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup$0
Cheaper Tundra TRD Pro 4WD Inventory
Arlington ToyotaJacksonville, FL
-$8,045$70,8372d
Mike Calvert ToyotaHouston, TX
-$8,000$71,29968d
Hendrick Toyota ConcordConcord, NC
-$7,105$74,9592d
Shottenkirk Toyota San AntonioSan Antonio, TX
-$6,872$69,93941d
Miracle Toyota of North AugustaNorth Augusta, SC
-$6,569$73,1862d
Flow Toyota of StatesvilleStatesville, NC
-$6,326$72,0992d
Checkered Flag ToyotaVirginia Beach, VA
-$6,108$73,59034d
My Toyota of MuskegonMuskegon, MI
-$6,044$73,39769d
Toyota of Downtown LALos Angeles, CA
-$5,860$72,59341d
Haley Toyota of RoanokeN.E.", VA
-$5,826$76,400116d