Deal Sheet: 2026 Tundra Platinum 4WD

Serra Toyota of Saginaw · Saginaw, MI · VIN: 5TFNA5DB4TX412929

This Is Already a Great Deal

Opening Offer

$67,501

Asking Price

$69,589

Max Price

$69,589

• Recent buyers paid ~$1,872 below MSRP
• Sitting 89 days (avg 49) — extra leverage
• Price already dropped 4 time(s) — dealer is motivated
• Asking price is already $2,175 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$66,075

Est. Invoice$67,560

Holdback (est.)$1,485

MSRP (Sticker)$74,242

Asking Price$69,589

Markup-$4,653

Est. Dealer Margin on This Car$3,514

Percentile13% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold2280

Avg Markup-$1,872

Median Markup-$870

Best Deal-$14,043

Worst Deal+$12,012

% Sold Below MSRP81%

Avg Days to Sell49 days

Dealer Profile

Inventory118 vehicles

Avg Markup (All Models)-$546

Avg Markup (Tundra)-$1,754

% Below MSRP98%

Avg Days to Sell30 days

Avg Sold Markup-$471

Price History

May 10, 2026$73,742 → $73,492(-$250)

May 15, 2026$73,492 → $70,089(-$3,403)

Jun 5, 2026$70,089 → $69,639(-$450)

Jun 30, 2026$69,639 → $69,339(-$300)

Jul 12, 2026$69,339 → $69,589(+$250)

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