Deal Sheet: 2026 Tundra Platinum 4WD

Price Toyota · New Castle, DE · VIN: 5TFNA5DB1TX29B216

Negotiation Guide

Opening Offer

$66,317

Fair Price

$67,817

Walk Away Above

$68,753

• Recent buyers paid ~$1,872 below MSRP

Price Breakdown

Est. Dealer Cost$62,023

Est. Invoice$63,417

Holdback (est.)$1,394

MSRP (Sticker)$69,689

Asking Price$69,689

Markup$0

Est. Dealer Margin on This Car$7,666

Percentile81% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold2280

Avg Markup-$1,872

Median Markup-$870

Best Deal-$14,043

Worst Deal+$12,012

% Sold Below MSRP81%

Avg Days to Sell49 days

Dealer Profile

Inventory192 vehicles

Avg Markup (All Models)+$2

Avg Markup (Tundra)+$17

% Below MSRP99%

Avg Days to Sell36 days

Avg Sold Markup+$10

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