Deal Sheet: 2026 Tundra Platinum 4WD

Denny Menholt Toyota · Rapid City, SD · VIN: 5TFNA5DB0TX33H019

Negotiation Guide

Opening Offer

$67,936

Fair Price

$69,436

Walk Away Above

$70,372

• Recent buyers paid ~$1,872 below MSRP

Price Breakdown

Est. Dealer Cost$63,464

Est. Invoice$64,890

Holdback (est.)$1,426

MSRP (Sticker)$71,308

Asking Price$71,607

Markup+$299

Est. Dealer Margin on This Car$8,143

Percentile87% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold2280

Avg Markup-$1,872

Median Markup-$870

Best Deal-$14,043

Worst Deal+$12,012

% Sold Below MSRP81%

Avg Days to Sell49 days

Dealer Profile

Inventory115 vehicles

Avg Markup (All Models)+$289

Avg Markup (Tundra)+$299

% Below MSRP1%

Avg Days to Sell40 days

Avg Sold Markup+$71

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