Deal Sheet: 2026 Sienna Limited AWD

Jim Norton Toyota of Oklahoma City · Oklahoma City, OK · VIN: 5TDZSKFC8TS36C470

Negotiation Guide

Opening Offer

$59,071

Fair Price

$60,571

Walk Away Above

$60,363

• Recent buyers paid ~$415 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$53,539

Est. Invoice$54,742

Holdback (est.)$1,203

MSRP (Sticker)$60,156

Dealer Add-Ons (DIA)+$895

Asking Price$62,049

Markup+$1,893

Markup includes $895 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$8,510

Percentile92% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold1173

Avg Markup+$415

Median Markup$0

Best Deal-$4,516

Worst Deal+$11,995

% Sold Below MSRP57%

Avg Days to Sell26 days

Dealer Profile

Inventory241 vehicles

Avg Markup (All Models)+$236

Avg Markup (Sienna)+$968

% Below MSRP29%

Avg Days to Sell24 days

Avg Sold Markup+$275

Price History

Aug 22, 2026$62,527 → $62,049(-$478)

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