Deal Sheet: 2026 Sienna Limited FWD

Jim Norton Toyota of Oklahoma City · Oklahoma City, OK · VIN: 5TDZRKEC7TS339643

Negotiation Guide

Opening Offer

$54,122

Fair Price

$55,622

Walk Away Above

$55,420

• Recent buyers paid ~$404 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$49,144

Est. Invoice$50,248

Holdback (est.)$1,104

MSRP (Sticker)$55,218

Asking Price$56,216

Markup+$998

Est. Dealer Margin on This Car$7,072

Percentile72% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold609

Avg Markup+$404

Median Markup$0

Best Deal-$8,585

Worst Deal+$7,995

% Sold Below MSRP55%

Avg Days to Sell22 days

Dealer Profile

Inventory241 vehicles

Avg Markup (All Models)+$236

Avg Markup (Sienna)+$968

% Below MSRP29%

Avg Days to Sell24 days

Avg Sold Markup+$275

Price History

Aug 2, 2026$56,611 → $57,111(+$500)

Aug 11, 2026$57,111 → $56,216(-$895)

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