Negotiation Guide
Opening Offer
$44,366
Fair Price
$45,866
Walk Away Above
$45,705
- • Recent buyers paid ~$321 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$40,535
Est. Invoice$41,446
Holdback (est.)$911
MSRP (Sticker)$45,545
Asking Price$46,140
Markup+$595
Est. Dealer Margin on This Car$5,605
Percentile79% of inventory is priced lower
Days on Lot14 days
What Others Paid (Last 30 Days)
Cars Sold239
Avg Markup+$321
Median Markup$0
Best Deal-$2,770
Worst Deal+$5,358
% Sold Below MSRP64%
Avg Days to Sell21 days
Dealer Profile
Inventory254 vehicles
Avg Markup (All Models)+$495
Avg Markup (Sienna)+$595
% Below MSRP3%
Avg Days to Sell37 days
Avg Sold Markup+$450
Price History
Jul 11, 2026$46,235 → $46,140(-$95)
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