Deal Sheet: 2026 Sienna Platinum AWD

Toyota of Ashland · Ashland, KY · VIN: 5TDESKFC5TS29K484

Negotiation Guide

Opening Offer

$61,924

Fair Price

$63,424

Walk Away Above

$63,556

• Recent buyers paid ~$347 above MSRP
• Sitting 47 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$56,682

Est. Invoice$57,956

Holdback (est.)$1,274

MSRP (Sticker)$63,688

Asking Price$63,688

Markup$0

Est. Dealer Margin on This Car$7,006

Percentile54% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1879

Avg Markup+$347

Median Markup$0

Best Deal-$4,982

Worst Deal+$6,999

% Sold Below MSRP59%

Avg Days to Sell24 days

Dealer Profile

Inventory96 vehicles

Avg Markup (All Models)-$319

Avg Markup (Sienna)$0

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$181

Cheaper Sienna Platinum AWD Inventory

Gale Toyota50 Palomba Drive, 9999

-$4,394$57,57634d

Keating ToyotaManvel, TX

-$4,207$61,10145d

North Park Toyota of San AntonioSan Antonio, TX

-$4,119$61,18912d

Space City ToyotaHumble, TX

-$4,070$60,76318d

Checkered Flag ToyotaVirginia Beach, VA

-$3,870$58,99012d

Checkered Flag ToyotaVirginia Beach, VA

-$3,834$58,99012d

SouthWest Toyota of LawtonLawton, OK

-$3,613$61,49511d

SouthWest Toyota of LawtonLawton, OK

-$3,597$61,34714d

Copeland ToyotaBrockton, MA

-$3,548$58,65259d

Copeland ToyotaBrockton, MA

-$3,525$58,53468d