Deal Sheet: 2026 Grand Highlander Hybrid MAX Limited AWD

Cobb County Toyota · Kennesaw, GA · VIN: 5TDADAB58TS32G092

Negotiation Guide

Opening Offer

$60,700

Fair Price

$62,200

Walk Away Above

$62,155

• Recent buyers paid ~$91 above MSRP

Price Breakdown

Est. Dealer Cost$55,277

Est. Invoice$56,519

Holdback (est.)$1,242

MSRP (Sticker)$62,109

Asking Price$63,609

Markup+$1,500

Est. Dealer Margin on This Car$8,332

Percentile86% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold12

Avg Markup+$91

Median Markup$0

Best Deal-$2,301

Worst Deal+$2,390

% Sold Below MSRP58%

Avg Days to Sell23 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$941

Avg Markup (Grand Highlander)+$1,500

% Below MSRP85%

Avg Days to Sell21 days

Avg Sold Markup-$833

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