Deal Sheet: 2026 Grand Highlander Limited FWD

Norm Reeves Toyota Dallas · Dallas, TX · VIN: 5TDAAAA55TS050279

This Is Already a Great Deal

Opening Offer

$54,168

Asking Price

$55,843

Max Price

$55,843

• Recent buyers paid ~$188 above MSRP
• Asking price is already $2,276 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$51,559

Est. Invoice$52,717

Holdback (est.)$1,159

MSRP (Sticker)$57,931

Asking Price$55,843

Markup-$2,088

Est. Dealer Margin on This Car$4,284

Percentile7% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold550

Avg Markup+$188

Median Markup$0

Best Deal-$6,812

Worst Deal+$4,020

% Sold Below MSRP56%

Avg Days to Sell22 days

Dealer Profile

Inventory205 vehicles

Avg Markup (All Models)-$573

Avg Markup (Grand Highlander)-$80

% Below MSRP89%

Avg Days to Sell22 days

Avg Sold Markup-$1,418

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