Deal Sheet: 2026 Grand Highlander Limited FWD

Fowler Toyota · Norman, OK · VIN: 5TDAAAA54TS31I646

Negotiation Guide

Opening Offer

$56,073

Fair Price

$57,573

Walk Away Above

$57,471

• Recent buyers paid ~$204 above MSRP

Price Breakdown

Est. Dealer Cost$51,058

Est. Invoice$52,206

Holdback (est.)$1,147

MSRP (Sticker)$57,369

Asking Price$57,968

Markup+$599

Est. Dealer Margin on This Car$6,910

Percentile71% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold628

Avg Markup+$204

Median Markup$0

Best Deal-$6,812

Worst Deal+$4,815

% Sold Below MSRP55%

Avg Days to Sell22 days

Dealer Profile

Inventory256 vehicles

Avg Markup (All Models)+$254

Avg Markup (Grand Highlander)+$1,979

% Below MSRP52%

Avg Days to Sell23 days

Avg Sold Markup+$756

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