Deal Sheet: 2026 Grand Highlander Limited FWD

Landers Toyota · Little Rock, AR · VIN: 5TDAAAA54TS31H299

Negotiation Guide

Opening Offer

$58,985

Fair Price

$60,485

Walk Away Above

$60,391

• Recent buyers paid ~$188 above MSRP

Price Breakdown

Est. Dealer Cost$53,664

Est. Invoice$54,870

Holdback (est.)$1,206

MSRP (Sticker)$60,297

Dealer Add-Ons (DIA)+$599

Asking Price$60,896

Markup+$599

Markup includes $599 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,232

Percentile71% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold550

Avg Markup+$188

Median Markup$0

Best Deal-$6,812

Worst Deal+$4,020

% Sold Below MSRP56%

Avg Days to Sell22 days

Dealer Profile

Inventory510 vehicles

Avg Markup (All Models)-$731

Avg Markup (Grand Highlander)+$571

% Below MSRP45%

Avg Days to Sell25 days

Avg Sold Markup-$589

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