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Deal Sheet: 2026 Navigator Reserve L
Larry H. Miller Ford Lincoln Draper · Draper, UT · VIN: 5LMJJ3LGXTEL01774
Negotiation Guide
Opening Offer
$110,669
Fair Price
$112,169
Walk Away Above
$112,379
- • Recent buyers paid ~$524 above MSRP
- • Sitting 46 days (avg 25) — extra leverage
Price Breakdown
Est. Dealer Cost$100,205
Est. Invoice$103,583
Holdback (est.)$3,378
MSRP (Sticker)$112,590
Asking Price$115,590
Markup+$3,000
Est. Dealer Margin on This Car$15,385
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold429
Avg Markup+$524
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP83%
Avg Days to Sell25 days
Dealer Profile
Inventory397 vehicles
Avg Markup (All Models)-$1,258
Avg Markup (Navigator)+$682
% Below MSRP92%
Avg Days to Sell24 days
Avg Sold Markup-$632
Price History
Jul 9, 2026$112,590 → $115,590(+$3,000)
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