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Deal Sheet: 2027 Navigator Reserve L
Gates Lincoln · Richmond, KY · VIN: 5LMJJ3LG9VEL01249
This Is Already a Great Deal
Opening Offer
$114,596
Asking Price
$118,140
Max Price
$118,140
- • Recent buyers paid ~$524 above MSRP
- • Asking price is already $524 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$105,145
Est. Invoice$108,689
Holdback (est.)$3,544
MSRP (Sticker)$118,140
Asking Price$118,140
Markup$0
Est. Dealer Margin on This Car$12,995
Percentile36% of inventory is priced lower
Days on Lot23 days
What Others Paid (Last 30 Days)
Cars Sold429
Avg Markup+$524
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP83%
Avg Days to Sell25 days
Dealer Profile
Inventory86 vehicles
Avg Markup (All Models)-$994
Avg Markup (Navigator)+$2,000
% Below MSRP79%
Avg Days to Sell20 days
Avg Sold Markup-$651
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