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Deal Sheet: 2027 Navigator Reserve L
Bergstrom Neenah Ford-Lincoln · Neenah, WI · VIN: 5LMJJ3LG7VEL03405
This Is Already a Great Deal
Opening Offer
$115,673
Asking Price
$119,250
Max Price
$119,250
- • Recent buyers paid ~$524 above MSRP
- • Asking price is already $524 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$106,133
Est. Invoice$109,710
Holdback (est.)$3,578
MSRP (Sticker)$119,250
Asking Price$119,250
Markup$0
Est. Dealer Margin on This Car$13,118
Percentile36% of inventory is priced lower
Days on Lot23 days
What Others Paid (Last 30 Days)
Cars Sold429
Avg Markup+$524
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP83%
Avg Days to Sell25 days
Dealer Profile
Inventory70 vehicles
Avg Markup (All Models)+$464
Avg Markup (Navigator)+$1,750
% Below MSRP60%
Avg Days to Sell17 days
Avg Sold Markup-$85
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