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Deal Sheet: 2027 Navigator Reserve L
Don Franklin Lincoln · London, KY · VIN: 5LMJJ3LG7VEL02643
This Is Already a Great Deal
Opening Offer
$111,807
Asking Price
$115,265
Max Price
$115,265
- • Recent buyers paid ~$524 above MSRP
- • Asking price is already $524 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$102,586
Est. Invoice$106,044
Holdback (est.)$3,458
MSRP (Sticker)$115,265
Asking Price$115,265
Markup$0
Est. Dealer Margin on This Car$12,679
Percentile36% of inventory is priced lower
Days on Lot18 days
What Others Paid (Last 30 Days)
Cars Sold429
Avg Markup+$524
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP83%
Avg Days to Sell25 days
Dealer Profile
Inventory77 vehicles
Avg Markup (All Models)+$338
Avg Markup (Navigator)+$1,000
% Below MSRP66%
Avg Days to Sell28 days
Avg Sold Markup-$783
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