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Deal Sheet: 2026 Navigator Reserve L
Boulevard Lincoln · Millsboro, DE · VIN: 5LMJJ3LG5TEL06655
Negotiation Guide
Opening Offer
$107,496
Fair Price
$108,996
Walk Away Above
$109,193
- • Recent buyers paid ~$524 above MSRP
- • Sitting 46 days (avg 25) — extra leverage
Price Breakdown
Est. Dealer Cost$97,357
Est. Invoice$100,639
Holdback (est.)$3,282
MSRP (Sticker)$109,390
Asking Price$112,390
Markup+$3,000
Est. Dealer Margin on This Car$15,033
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold429
Avg Markup+$524
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP83%
Avg Days to Sell25 days
Dealer Profile
Inventory307 vehicles
Avg Markup (All Models)-$13
Avg Markup (Navigator)+$2,211
% Below MSRP68%
Avg Days to Sell21 days
Avg Sold Markup-$310
Price History
Jul 9, 2026$109,390 → $112,390(+$3,000)
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