← Vehicle Details
Deal Sheet: 2026 Navigator Reserve L
Prostrollo Auto Plaza Co · Madison, SD · VIN: 5LMJJ3LG5TEL03237
Negotiation Guide
Opening Offer
$112,394
Fair Price
$113,894
Walk Away Above
$114,112
- • Recent buyers paid ~$524 above MSRP
- • Sitting 46 days (avg 25) — extra leverage
Price Breakdown
Est. Dealer Cost$101,754
Est. Invoice$105,184
Holdback (est.)$3,430
MSRP (Sticker)$114,330
Asking Price$117,330
Markup+$3,000
Est. Dealer Margin on This Car$15,576
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold429
Avg Markup+$524
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP83%
Avg Days to Sell25 days
Dealer Profile
Inventory37 vehicles
Avg Markup (All Models)-$1,743
Avg Markup (Navigator)+$1,500
% Below MSRP89%
Avg Days to Sell18 days
Avg Sold Markup-$1,313
Price History
Jul 9, 2026$114,330 → $117,330(+$3,000)
Cheaper Navigator Reserve L Inventory
Highland Park LincolnHighland Park, IL
$0$108,89016d
Fred Beans Lincoln of DoylestownDoylestown, PA
$0$117,14016d
Sentry LincolnMedford, MA
$0$109,84016d
Ourisman Lincoln of AlexandriaAlexandria, VA
$0$114,74016d
Fairway LincolnGreenville, SC
$0$109,84016d
D-Patrick LincolnEvansville, IN
$0$111,12016d
Lincoln of CincinnatiCincinnati, OH
$0$114,45016d
Pilson LincolnMattoon, IL
$0$113,34016d
Highland Park LincolnHighland Park, IL
$0$108,89016d
Highland Park LincolnHighland Park, IL
$0$108,89016d