Deal Sheet: 2026 Navigator Reserve L

Capital City Lincoln · Pierre, SD · VIN: 5LMJJ3LG3TEL14530

Negotiation Guide

Opening Offer

$112,009

Fair Price

$113,509

Walk Away Above

$113,247

• Recent buyers paid ~$524 above MSRP

Price Breakdown

Est. Dealer Cost$100,557

Est. Invoice$103,946

Holdback (est.)$3,390

MSRP (Sticker)$112,985

Asking Price$115,985

Markup+$3,000

Est. Dealer Margin on This Car$15,428

Percentile100% of inventory is priced lower

Days on Lot18 days

What Others Paid (Last 30 Days)

Cars Sold429

Avg Markup+$524

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP83%

Avg Days to Sell25 days

Dealer Profile

Inventory33 vehicles

Avg Markup (All Models)-$1,424

Avg Markup (Navigator)+$500

% Below MSRP91%

Avg Days to Sell24 days

Avg Sold Markup-$364

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