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Deal Sheet: 2027 Navigator Reserve L
Bob Davidson Lincoln · Baltimore, MD · VIN: 5LMJJ3LG1VEL02606
This Is Already a Great Deal
Opening Offer
$113,820
Asking Price
$117,340
Max Price
$117,340
- • Recent buyers paid ~$524 above MSRP
- • Asking price is already $524 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$104,433
Est. Invoice$107,953
Holdback (est.)$3,520
MSRP (Sticker)$117,340
Asking Price$117,340
Markup$0
Est. Dealer Margin on This Car$12,907
Percentile36% of inventory is priced lower
Days on Lot18 days
What Others Paid (Last 30 Days)
Cars Sold429
Avg Markup+$524
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP83%
Avg Days to Sell25 days
Dealer Profile
Inventory232 vehicles
Avg Markup (All Models)+$183
Avg Markup (Navigator)+$1,588
% Below MSRP70%
Avg Days to Sell22 days
Avg Sold Markup+$9
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