Deal Sheet: 2026 RAV4 XSE AWD

Billion Toyota · Sioux Falls, SD · VIN: 4T36CRAVXTU33H747

Negotiation Guide

Opening Offer

$45,277

Fair Price

$46,777

Walk Away Above

$46,495

• Recent buyers paid ~$564 above MSRP

Price Breakdown

Est. Dealer Cost$41,130

Est. Invoice$42,054

Holdback (est.)$924

MSRP (Sticker)$46,213

Dealer Add-Ons (DIA)+$399

Asking Price$46,861

Markup+$648

Markup includes $399 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$5,731

Percentile76% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold3243

Avg Markup+$564

Median Markup$0

Best Deal-$2,768

Worst Deal+$7,675

% Sold Below MSRP53%

Avg Days to Sell24 days

Dealer Profile

Inventory206 vehicles

Avg Markup (All Models)+$299

Avg Markup (RAV4)+$626

% Below MSRP11%

Avg Days to Sell32 days

Avg Sold Markup+$78

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