← Vehicle Details
Deal Sheet: 2026 RAV4 XLE Premium AWD
Kerry Toyota · Florence, KY · VIN: 4T36CRAVXTU30H163
This Is Already a Great Deal
Opening Offer
$38,383
Asking Price
$39,570
Max Price
$39,570
- • Recent buyers paid ~$477 above MSRP
- • Sitting 34 days (avg 22) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $261 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,217
Est. Invoice$36,009
Holdback (est.)$791
MSRP (Sticker)$39,570
Asking Price$39,570
Markup$0
Est. Dealer Margin on This Car$4,353
Percentile51% of inventory is priced lower
Days on Lot34 days
What Others Paid (Last 30 Days)
Cars Sold7252
Avg Markup+$477
Median Markup$0
Best Deal-$2,386
Worst Deal+$7,990
% Sold Below MSRP55%
Avg Days to Sell22 days
Dealer Profile
Inventory277 vehicles
Avg Markup (All Models)-$281
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell27 days
Avg Sold Markup-$248
Price History
Jun 23, 2026$41,138 → $39,909(-$1,229)
Jul 17, 2026$39,909 → $39,570(-$339)
Cheaper RAV4 XLE Premium AWD Inventory
Rochester ToyotaS.E.", MN
-$2,213$41,07419d
Rhinelander ToyotaRhinelander, WI
-$2,164$40,7595d
Rhinelander ToyotaRhinelander, WI
-$2,134$40,5905d
Rhinelander ToyotaRhinelander, WI
-$2,074$40,10919d
Rhinelander ToyotaRhinelander, WI
-$1,971$41,13814d
Rhinelander ToyotaRhinelander, WI
-$1,916$42,31219d
Rhinelander ToyotaRhinelander, WI
-$1,873$38,54032d
Rhinelander ToyotaRhinelander, WI
-$1,746$41,08719d
Family Toyota of ArlingtonArlington, TX
-$1,649$42,5275d
Family Toyota of ArlingtonArlington, TX
-$1,556$42,7205d