This Is Already a Great Deal
Opening Offer
$44,885
Asking Price
$46,273
Max Price
$46,273
- • Recent buyers paid ~$564 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $564 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$41,183
Est. Invoice$42,108
Holdback (est.)$925
MSRP (Sticker)$46,273
Asking Price$46,273
Markup$0
Est. Dealer Margin on This Car$5,090
Percentile51% of inventory is priced lower
Days on Lot6 days
What Others Paid (Last 30 Days)
Cars Sold3243
Avg Markup+$564
Median Markup$0
Best Deal-$2,768
Worst Deal+$7,675
% Sold Below MSRP53%
Avg Days to Sell24 days
Dealer Profile
Inventory40 vehicles
Avg Markup (All Models)-$973
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell49 days
Avg Sold Markup-$1,098
Price History
Jul 17, 2026$46,359 → $46,020(-$339)
Jul 18, 2026$46,020 → $46,273(+$253)
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