Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Sport 4WD

Modern Toyota · Winston-Salem, NC · VIN: 3TYLC5LN8TT072997

Negotiation Guide

Opening Offer

$57,022

Fair Price

$58,522

Walk Away Above

$59,159

• Recent buyers paid ~$1,273 below MSRP

Price Breakdown

Est. Dealer Cost$53,218

Est. Invoice$54,413

Holdback (est.)$1,196

MSRP (Sticker)$59,795

Asking Price$59,645

Markup-$150

Est. Dealer Margin on This Car$6,427

Percentile46% of inventory is priced lower

Days on Lot62 days

What Others Paid (Last 30 Days)

Cars Sold232

Avg Markup-$1,273

Median Markup$0

Best Deal-$6,938

Worst Deal+$4,079

% Sold Below MSRP80%

Avg Days to Sell64 days

Dealer Profile

Inventory25 vehicles

Avg Markup (All Models)-$1,088

Avg Markup (Tacoma Hybrid)-$683

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$339

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