Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Sport 4WD

Cherokee County Toyota · Canton, GA · VIN: 3TYLC5LN6TT077017

Negotiation Guide

Opening Offer

$56,424

Fair Price

$57,924

Walk Away Above

$58,561

• Recent buyers paid ~$1,273 below MSRP

Price Breakdown

Est. Dealer Cost$52,685

Est. Invoice$53,869

Holdback (est.)$1,184

MSRP (Sticker)$59,197

Asking Price$59,197

Markup$0

Est. Dealer Margin on This Car$6,512

Percentile74% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold232

Avg Markup-$1,273

Median Markup$0

Best Deal-$6,938

Worst Deal+$4,079

% Sold Below MSRP80%

Avg Days to Sell64 days

Dealer Profile

Inventory295 vehicles

Avg Markup (All Models)-$499

Avg Markup (Tacoma Hybrid)-$1,357

% Below MSRP98%

Avg Days to Sell24 days

Avg Sold Markup-$803

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