Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD

Toyota of Hattiesburg · Hattiesburg, MS · VIN: 3TYLC5LN3TT066900

Negotiation Guide

Opening Offer

$56,940

Fair Price

$58,440

Walk Away Above

$59,099

• Recent buyers paid ~$1,318 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$53,185

Est. Invoice$54,380

Holdback$1,195

MSRP (Sticker)$59,758

Asking Price$59,758

Markup$0

Dealer Margin on This Car$6,573

Percentile83% of inventory is priced lower

Days on Lot80 days

What Others Paid (Last 30 Days)

Cars Sold1342

Avg Markup-$1,318

Median Markup-$788

Best Deal-$9,120

Worst Deal+$11,650

% Sold Below MSRP85%

Avg Days to Sell62 days

Dealer Profile

Inventory82 vehicles

Avg Markup (All Models)+$154

Avg Markup (Tacoma Hybrid)$0

% Below MSRP98%

Avg Days to Sell28 days

Avg Sold Markup+$5

Price History

Apr 9, 2026$60,526 → $59,758(-$768)

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