Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Frank Fletcher Toyota · Joplin, MO · VIN: 3TYLC5LN1TT061792

Negotiation Guide

Opening Offer

$65,292

Fair Price

$66,792

Walk Away Above

$67,131

• Recent buyers paid ~$172 below MSRP
• Sitting 91 days (avg 52) — extra leverage

Price Breakdown

Est. Dealer Cost$60,048

Est. Invoice$61,398

Holdback$1,349

MSRP (Sticker)$67,470

Asking Price$67,470

Markup$0

Dealer Margin on This Car$7,422

Percentile68% of inventory is priced lower

Days on Lot91 days

What Others Paid (Last 30 Days)

Cars Sold614

Avg Markup-$172

Median Markup$0

Best Deal-$12,554

Worst Deal+$11,995

% Sold Below MSRP72%

Avg Days to Sell52 days

Dealer Profile

Inventory165 vehicles

Avg Markup (All Models)-$149

Avg Markup (Tacoma Hybrid)-$1,132

% Below MSRP99%

Avg Days to Sell35 days

Avg Sold Markup-$246

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