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Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Off-Road 4WD
Rogers Toyota of Hermiston · Hermiston, OR · VIN: 3TYLC5LN0TT064652
This Is Already a Great Deal
Opening Offer
$52,954
Asking Price
$54,592
Max Price
$54,592
- • Recent buyers paid ~$1,318 below MSRP
- • Sitting 107 days (avg 62) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,889 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,818
Est. Invoice$52,982
Holdback$1,164
MSRP (Sticker)$58,222
Asking Price$54,592
Markup-$3,630
Dealer Margin on This Car$2,774
Percentile8% of inventory is priced lower
Days on Lot107 days
What Others Paid (Last 30 Days)
Cars Sold1342
Avg Markup-$1,318
Median Markup-$788
Best Deal-$9,120
Worst Deal+$11,650
% Sold Below MSRP85%
Avg Days to Sell62 days
Dealer Profile
Inventory165 vehicles
Avg Markup (All Models)-$613
Avg Markup (Tacoma Hybrid)-$2,258
% Below MSRP54%
Avg Days to Sell36 days
Avg Sold Markup-$506
Price History
Apr 29, 2026$58,072 → $55,192(-$2,880)
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