Deal Sheet: 2026 Tacoma SR5 RWD

Toyota of Montgomery · Montgomery, AL · VIN: 3TMKB5FN7TM074732

Negotiation Guide

Opening Offer

$38,922

Fair Price

$40,422

Walk Away Above

$40,639

• Recent buyers paid ~$433 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$36,361

Est. Invoice$37,178

Holdback (est.)$817

MSRP (Sticker)$40,855

Asking Price$40,808

Markup-$47

Est. Dealer Margin on This Car$4,447

Percentile42% of inventory is priced lower

Days on Lot41 days

What Others Paid (Last 30 Days)

Cars Sold3904

Avg Markup-$433

Median Markup$0

Best Deal-$4,475

Worst Deal+$7,462

% Sold Below MSRP74%

Avg Days to Sell36 days

Dealer Profile

Inventory377 vehicles

Avg Markup (All Models)-$47

Avg Markup (Tacoma)+$225

% Below MSRP38%

Avg Days to Sell23 days

Avg Sold Markup+$67

Price History

Jul 1, 2026$41,850 → $41,058(-$792)

Jul 3, 2026$41,058 → $40,808(-$250)

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