This Is Already a Great Deal
Opening Offer
$37,637
Asking Price
$38,801
Max Price
$38,801
- • Recent buyers paid ~$462 below MSRP
- • Price already dropped 4 time(s) — dealer is motivated
- • Asking price is already $1,732 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,486
Est. Invoice$37,305
Holdback (est.)$820
MSRP (Sticker)$40,995
Asking Price$38,801
Markup-$2,194
Est. Dealer Margin on This Car$2,315
Percentile8% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold3980
Avg Markup-$462
Median Markup$0
Best Deal-$4,758
Worst Deal+$6,245
% Sold Below MSRP75%
Avg Days to Sell37 days
Dealer Profile
Inventory70 vehicles
Avg Markup (All Models)-$1,078
Avg Markup (Tacoma)-$1,066
% Below MSRP97%
Avg Days to Sell26 days
Avg Sold Markup-$399
Price History
Jul 4, 2026$40,995 → $40,307(-$688)
Jul 14, 2026$40,307 → $47,240(+$6,933)
Jul 29, 2026$47,240 → $42,732(-$4,508)
Aug 8, 2026$42,732 → $40,995(-$1,737)
Aug 8, 2026$40,995 → $38,801(-$2,194)
Cheaper Tacoma SR5 RWD Inventory
Gettel Stadium ToyotaTampa, FL
-$5,973$39,9720d
Gettel Stadium ToyotaTampa, FL
-$5,973$39,9720d
Gettel Stadium ToyotaTampa, FL
-$5,973$39,9720d
Gettel Stadium ToyotaTampa, FL
-$5,905$39,5160d
Gettel Stadium ToyotaTampa, FL
-$5,877$39,3330d
Gettel Stadium ToyotaTampa, FL
-$5,877$39,3330d
Gettel Stadium ToyotaTampa, FL
-$5,877$39,3330d
Gettel Stadium ToyotaTampa, FL
-$5,853$39,1720d
Gettel Stadium ToyotaTampa, FL
-$5,843$39,1030d
Gettel Stadium ToyotaTampa, FL
-$5,747$38,4640d