Deal Sheet: 2026 Tacoma TRD Sport RWD

SouthWest Toyota of Lawton · Lawton, OK · VIN: 3TMKB5FN0TM075754

This Is Already a Great Deal

Opening Offer

$43,135

Asking Price

$44,469

Max Price

$44,469

• Recent buyers paid ~$519 below MSRP
• Asking price is already $1,632 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$41,492

Est. Invoice$42,424

Holdback (est.)$932

MSRP (Sticker)$46,620

Asking Price$44,469

Markup-$2,151

Est. Dealer Margin on This Car$2,977

Percentile12% of inventory is priced lower

Days on Lot30 days

What Others Paid (Last 30 Days)

Cars Sold1567

Avg Markup-$519

Median Markup$0

Best Deal-$7,284

Worst Deal+$6,694

% Sold Below MSRP73%

Avg Days to Sell32 days

Dealer Profile

Inventory75 vehicles

Avg Markup (All Models)-$2,554

Avg Markup (Tacoma)-$2,324

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$2,499

Price History

Jul 1, 2026$44,465 → $46,620(+$2,155)

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