Deal Sheet: 2026 K4 Hatchback EX

Williamsburg Kia · Williamsburg, VA · VIN: 3KPFX5DE6TE354237

Negotiation Guide

Opening Offer

$24,796

Fair Price

$26,296

Walk Away Above

$26,536

• Recent buyers paid ~$479 below MSRP

Price Breakdown

Est. Dealer Cost$24,098

Est. Invoice$24,901

Holdback (est.)$803

MSRP (Sticker)$26,775

Asking Price$26,311

Markup-$464

Est. Dealer Margin on This Car$2,214

Percentile47% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold153

Avg Markup-$479

Median Markup-$408

Best Deal-$740

Worst Deal-$256

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory343 vehicles

Avg Markup (All Models)-$904

Avg Markup (K4 Hatchback)-$656

% Below MSRP30%

Avg Days to Sell34 days

Avg Sold Markup-$908

Cheaper K4 Hatchback EX Inventory

Fred Anderson Kia of GreenvilleGreenville, SC

-$758$26,52211d

Steven KiaHarrisonburg, VA

-$758$26,5222d

Ed Morse Kia RollaRolla, MO

-$757$26,28313d

H & H KiaPapillion, NE

-$757$26,28332d

Kia of Myrtle BeachMyrtle Beach, SC

-$748$26,23725d

Kia of Myrtle BeachMyrtle Beach, SC

-$748$26,23711d

Courtesy Kia of BrandonTampa, FL

-$740$26,43039d

Kia of AuburnAuburn, AL

-$735$26,40534d

Chantz Scott KiaKingsport, TN

-$734$26,40143d

Chantz Scott KiaKingsport, TN

-$734$26,40137d