Negotiation Guide
Opening Offer
$24,446
Fair Price
$25,946
Walk Away Above
$26,288
- • Recent buyers paid ~$480 below MSRP
- • Sitting 53 days (avg 30) — extra leverage
Price Breakdown
Est. Dealer Cost$23,967
Est. Invoice$24,766
Holdback (est.)$799
MSRP (Sticker)$26,630
Asking Price$25,981
Markup-$649
Est. Dealer Margin on This Car$2,014
Percentile27% of inventory is priced lower
Days on Lot53 days
What Others Paid (Last 30 Days)
Cars Sold178
Avg Markup-$480
Median Markup-$408
Best Deal-$740
Worst Deal-$256
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory400 vehicles
Avg Markup (All Models)-$1,132
Avg Markup (K4 Hatchback)-$896
% Below MSRP60%
Avg Days to Sell32 days
Avg Sold Markup-$1,220
Cheaper K4 Hatchback EX Inventory
Fred Anderson Kia of GreenvilleGreenville, SC
-$758$26,52216d
Steven KiaHarrisonburg, VA
-$758$26,5227d
Ed Morse Kia RollaRolla, MO
-$757$26,28318d
H & H KiaPapillion, NE
-$757$26,28337d
Kia of Myrtle BeachMyrtle Beach, SC
-$748$26,23730d
Kia of Myrtle BeachMyrtle Beach, SC
-$748$26,23716d
Courtesy Kia of BrandonTampa, FL
-$740$26,43044d
Kia of AuburnAuburn, AL
-$735$26,40539d
Chantz Scott KiaKingsport, TN
-$734$26,40148d
Chantz Scott KiaKingsport, TN
-$734$26,40142d