Negotiation Guide
Opening Offer
$24,066
Fair Price
$25,566
Walk Away Above
$25,975
- • Recent buyers paid ~$819 below MSRP
Price Breakdown
Est. Dealer Cost$23,747
Est. Invoice$24,538
Holdback (est.)$792
MSRP (Sticker)$26,385
Asking Price$25,623
Markup-$762
Est. Dealer Margin on This Car$1,877
Percentile54% of inventory is priced lower
Days on Lot19 days
What Others Paid (Last 30 Days)
Cars Sold2405
Avg Markup-$819
Median Markup-$790
Best Deal-$1,228
Worst Deal-$521
% Sold Below MSRP100%
Avg Days to Sell28 days
Dealer Profile
Inventory283 vehicles
Avg Markup (All Models)-$831
Avg Markup (K4)-$531
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$720
Cheaper K4 GT-Line Inventory
Dean McCrary KiaMobile, AL
-$1,228$28,33749d
Greenway Kia At The AvenuesJacksonville, FL
-$1,228$28,33749d
Airport KiaNaples, FL
-$1,208$28,06249d
Russell Barnett KiaTullahoma, TN
-$1,208$28,06249d
Dean McCrary KiaMobile, AL
-$1,208$28,06249d
Dean McCrary KiaMobile, AL
-$1,200$27,97049d
Dean McCrary KiaMobile, AL
-$1,200$27,97049d
Jts KiaColumbia, SC
-$1,200$27,97049d
Dean McCrary KiaMobile, AL
-$1,200$27,97049d
Serra Kia of GardendaleGardendale, AL
-$1,200$27,97049d