Deal Sheet: 2026 K4 GT-Line

Ourisman Kia of Bethesda · Bethesda, MD · VIN: 3KPFW4DE7TE329196

Negotiation Guide

Opening Offer

$26,815

Fair Price

$28,315

Walk Away Above

$28,725

• Recent buyers paid ~$820 below MSRP

Price Breakdown

Est. Dealer Cost$26,222

Est. Invoice$27,096

Holdback (est.)$874

MSRP (Sticker)$29,135

Asking Price$28,338

Markup-$797

Est. Dealer Margin on This Car$2,117

Percentile47% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold1934

Avg Markup-$820

Median Markup-$791

Best Deal-$1,228

Worst Deal-$521

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory204 vehicles

Avg Markup (All Models)-$900

Avg Markup (K4)-$442

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$1,071

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