Deal Sheet: 2026 K4 GT-Line

Serra Kia of Jackson · Jackson, TN · VIN: 3KPFW4DE5TE319850

Negotiation Guide

Opening Offer

$25,976

Fair Price

$27,476

Walk Away Above

$27,995

• Recent buyers paid ~$817 below MSRP
• Sitting 48 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$25,664

Est. Invoice$26,519

Holdback (est.)$855

MSRP (Sticker)$28,515

Asking Price$27,493

Markup-$1,022

Est. Dealer Margin on This Car$1,830

Percentile17% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold2124

Avg Markup-$817

Median Markup-$790

Best Deal-$1,228

Worst Deal-$521

% Sold Below MSRP100%

Avg Days to Sell27 days

Dealer Profile

Inventory231 vehicles

Avg Markup (All Models)-$1,138

Avg Markup (K4)-$729

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,191

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