Deal Sheet: 2026 K4 GT-Line

McGovern Kia of Norwood · Norwood, MA · VIN: 3KPFW4DE4TE366321

Negotiation Guide

Opening Offer

$26,915

Fair Price

$28,415

Walk Away Above

$28,825

• Recent buyers paid ~$820 below MSRP

Price Breakdown

Est. Dealer Cost$26,312

Est. Invoice$27,189

Holdback (est.)$877

MSRP (Sticker)$29,235

Asking Price$28,421

Markup-$814

Est. Dealer Margin on This Car$2,110

Percentile46% of inventory is priced lower

Days on Lot17 days

What Others Paid (Last 30 Days)

Cars Sold1934

Avg Markup-$820

Median Markup-$791

Best Deal-$1,228

Worst Deal-$521

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory398 vehicles

Avg Markup (All Models)-$895

Avg Markup (K4)-$474

% Below MSRP50%

Avg Days to Sell27 days

Avg Sold Markup-$917

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