Negotiation Guide
Opening Offer
$25,615
Fair Price
$27,115
Walk Away Above
$27,525
- • Recent buyers paid ~$820 below MSRP
Price Breakdown
Est. Dealer Cost$25,142
Est. Invoice$25,980
Holdback (est.)$838
MSRP (Sticker)$27,935
Asking Price$27,199
Markup-$736
Est. Dealer Margin on This Car$2,058
Percentile60% of inventory is priced lower
Days on Lot16 days
What Others Paid (Last 30 Days)
Cars Sold1934
Avg Markup-$820
Median Markup-$791
Best Deal-$1,228
Worst Deal-$521
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory169 vehicles
Avg Markup (All Models)-$755
Avg Markup (K4)-$529
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$785
Cheaper K4 GT-Line Inventory
Dean McCrary KiaMobile, AL
-$1,228$28,33751d
Greenway Kia At The AvenuesJacksonville, FL
-$1,228$28,33751d
Airport KiaNaples, FL
-$1,208$28,06251d
Russell Barnett KiaTullahoma, TN
-$1,208$28,06251d
Dean McCrary KiaMobile, AL
-$1,208$28,06251d
Dean McCrary KiaMobile, AL
-$1,200$27,97051d
Dean McCrary KiaMobile, AL
-$1,200$27,97051d
Jts KiaColumbia, SC
-$1,200$27,97051d
Dean McCrary KiaMobile, AL
-$1,200$27,97051d
Serra Kia of GardendaleGardendale, AL
-$1,200$27,97051d