Negotiation Guide
Opening Offer
$26,785
Fair Price
$28,285
Walk Away Above
$28,695
- • Recent buyers paid ~$820 below MSRP
Price Breakdown
Est. Dealer Cost$26,195
Est. Invoice$27,068
Holdback (est.)$873
MSRP (Sticker)$29,105
Asking Price$28,312
Markup-$793
Est. Dealer Margin on This Car$2,118
Percentile47% of inventory is priced lower
Days on Lot14 days
What Others Paid (Last 30 Days)
Cars Sold1934
Avg Markup-$820
Median Markup-$791
Best Deal-$1,228
Worst Deal-$521
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory167 vehicles
Avg Markup (All Models)-$787
Avg Markup (K4)-$446
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$776
Cheaper K4 GT-Line Inventory
Dean McCrary KiaMobile, AL
-$1,228$28,33751d
Greenway Kia At The AvenuesJacksonville, FL
-$1,228$28,33751d
Airport KiaNaples, FL
-$1,208$28,06251d
Russell Barnett KiaTullahoma, TN
-$1,208$28,06251d
Dean McCrary KiaMobile, AL
-$1,208$28,06251d
Dean McCrary KiaMobile, AL
-$1,200$27,97051d
Dean McCrary KiaMobile, AL
-$1,200$27,97051d
Jts KiaColumbia, SC
-$1,200$27,97051d
Dean McCrary KiaMobile, AL
-$1,200$27,97051d
Serra Kia of GardendaleGardendale, AL
-$1,200$27,97051d