Deal Sheet: 2026 K4 GT-Line

Morries West Salem Kia · West Salem, WI · VIN: 3KPFW4DE2TE359268

Negotiation Guide

Opening Offer

$24,665

Fair Price

$26,165

Walk Away Above

$26,647

• Recent buyers paid ~$820 below MSRP
• Sitting 46 days (avg 30) — extra leverage

Price Breakdown

Est. Dealer Cost$24,417

Est. Invoice$25,231

Holdback (est.)$814

MSRP (Sticker)$27,130

Asking Price$26,212

Markup-$918

Est. Dealer Margin on This Car$1,795

Percentile39% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1934

Avg Markup-$820

Median Markup-$791

Best Deal-$1,228

Worst Deal-$521

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory363 vehicles

Avg Markup (All Models)-$1,219

Avg Markup (K4)-$883

% Below MSRP46%

Avg Days to Sell34 days

Avg Sold Markup-$1,294

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