Deal Sheet: 2025 K4 LXS

Gateway Kia of North Brunswick · North Brunswick, NJ · VIN: 3KPFT4DE8SE237893

Negotiation Guide

Opening Offer

$22,261

Fair Price

$23,761

Walk Away Above

$24,108

• Recent buyers paid ~$444 below MSRP
• Sitting 89 days (avg 44) — extra leverage

Price Breakdown

Est. Dealer Cost$22,010

Est. Invoice$22,743

Holdback (est.)$734

MSRP (Sticker)$24,455

Asking Price$23,948

Markup-$507

Est. Dealer Margin on This Car$1,939

Percentile41% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold5922

Avg Markup-$444

Median Markup-$383

Best Deal-$757

Worst Deal-$239

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory313 vehicles

Avg Markup (All Models)-$743

Avg Markup (K4)-$493

% Below MSRP100%

Avg Days to Sell50 days

Avg Sold Markup-$772

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