This Is Already a Great Deal
Opening Offer
$23,332
Asking Price
$24,054
Max Price
$24,054
- • Recent buyers paid ~$444 below MSRP
- • Asking price is already $137 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$22,172
Est. Invoice$22,911
Holdback (est.)$739
MSRP (Sticker)$24,635
Asking Price$24,054
Markup-$581
Est. Dealer Margin on This Car$1,883
Percentile40% of inventory is priced lower
Days on Lot22 days
What Others Paid (Last 30 Days)
Cars Sold5339
Avg Markup-$444
Median Markup-$383
Best Deal-$729
Worst Deal-$239
% Sold Below MSRP100%
Avg Days to Sell27 days
Dealer Profile
Inventory338 vehicles
Avg Markup (All Models)-$1,192
Avg Markup (K4)-$756
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$1,326
Cheaper K4 LXS Inventory
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-$757$24,31350d
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Kia AutosportPensacola, FL
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Kia of Myrtle BeachMyrtle Beach, SC
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University KiaHuntsville, AL
-$735$25,0406d
Kia of AndersonPendleton, SC
-$733$24,8071d
Greenway Kia West Palm BeachWest Palm Beach, FL
-$729$23,94650d
Lou Sobh KiaCumming, GA
-$729$23,94650d
Kia AutosportPensacola, FL
-$729$23,94650d