Deal Sheet: 2026 Optiq Sport

EARNHARDT CADILLAC · Scottsdale, AZ · VIN: 3GYK3EM50TS170160

Negotiation Guide

Opening Offer

$53,506

Fair Price

$55,006

Walk Away Above

$55,263

• Recent buyers paid ~$24 above MSRP
• Sitting 61 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$48,302

Est. Invoice$49,967

Holdback (est.)$1,666

MSRP (Sticker)$55,519

Asking Price$55,519

Markup$0

Est. Dealer Margin on This Car$7,217

Percentile96% of inventory is priced lower

Days on Lot61 days

What Others Paid (Last 30 Days)

Cars Sold514

Avg Markup+$24

Median Markup$0

Best Deal-$2,545

Worst Deal+$1,795

% Sold Below MSRP95%

Avg Days to Sell31 days

Dealer Profile

Inventory109 vehicles

Avg Markup (All Models)+$197

Avg Markup (Optiq)$0

% Below MSRP98%

Avg Days to Sell34 days

Avg Sold Markup+$27

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