Negotiation Guide
Opening Offer
$56,550
Fair Price
$58,050
Walk Away Above
$58,630
- • Recent buyers paid ~$24 above MSRP
- • Sitting 94 days (avg 31) — extra leverage
Price Breakdown
Est. Dealer Cost$51,513
Est. Invoice$53,289
Holdback (est.)$1,776
MSRP (Sticker)$59,210
Asking Price$59,210
Markup$0
Est. Dealer Margin on This Car$7,697
Percentile96% of inventory is priced lower
Days on Lot94 days
What Others Paid (Last 30 Days)
Cars Sold514
Avg Markup+$24
Median Markup$0
Best Deal-$2,545
Worst Deal+$1,795
% Sold Below MSRP95%
Avg Days to Sell31 days
Dealer Profile
Inventory148 vehicles
Avg Markup (All Models)+$17
Avg Markup (Optiq)$0
% Below MSRP99%
Avg Days to Sell31 days
Avg Sold Markup+$500
Cheaper Optiq Sport Inventory
NAPLETON CADILLACOak Lawn, IL
-$2,907$55,37741d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,634$56,48195d
VAUGHN CADILLACOttumwa, IA
-$2,500$54,29520d
CAPITOL CADILLAC OF SALEMSalem, OR
-$2,500$56,18920d
CARROLL CADILLAC OF NORTH ORLANDOSanford, FL
-$2,484$54,3902d
QUANTRELL CADILLAC, INC.Lexington, KY
-$2,468$50,92227d
GURLEY-LEEP CADILLACMishawaka, IN
-$2,334$55,78627d
MOSES CADILLAC OF CHARLESTONCharleston, WV
-$2,329$55,67113d
BARKER MOTOR COMPANYBloomington, IL
-$2,314$51,906133d
MOTOR WERKS CADILLACBarrington, IL
-$2,095$57,00037d