Deal Sheet: 2026 Optiq Sport

O'MALLEY AUTOMOTIVE INC. · Wausau, WI · VIN: 3GYK3EM41TS135019

Negotiation Guide

Opening Offer

$56,426

Fair Price

$57,926

Walk Away Above

$58,512

• Recent buyers paid ~$10 above MSRP
• Sitting 98 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$51,415

Est. Invoice$53,188

Holdback (est.)$1,773

MSRP (Sticker)$59,098

Asking Price$59,098

Markup$0

Est. Dealer Margin on This Car$7,683

Percentile95% of inventory is priced lower

Days on Lot98 days

What Others Paid (Last 30 Days)

Cars Sold481

Avg Markup+$10

Median Markup$0

Best Deal-$2,545

Worst Deal+$1,795

% Sold Below MSRP95%

Avg Days to Sell31 days

Dealer Profile

Inventory23 vehicles

Avg Markup (All Models)-$282

Avg Markup (Optiq)$0

% Below MSRP100%

Avg Days to Sell50 days

Avg Sold Markup$0

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